{
  "name": "FORM",
  "legalName": "FORM",
  "url": "https://gethisform.com",
  "tagline": "Know Your Numbers. Fix What's Off.",
  "description": "Premium men's health and bloodwork service for expats in Bali. Private, English-speaking, results-driven. Results from 7 days.",
  "positioning": "wellness, not medical",
  "terminology": {
    "use": [
      "client",
      "expert"
    ],
    "avoid": [
      "patient",
      "doctor-patient"
    ]
  },
  "location": {
    "city": "Bali",
    "country": "Indonesia"
  },
  "leadExpert": {
    "name": "Dr. Nikola Topalovic",
    "credentials": "MD PhD",
    "role": "Lead Specialist"
  },
  "contact": {
    "whatsapp": "+62 813-3978-0813",
    "whatsappUrl": "https://wa.me/6281339780813"
  },
  "products": {
    "bloodworkPackages": [
      "Essential",
      "Pro",
      "Elite",
      "Elite Protocol",
      "Ultra"
    ],
    "customPackage": "Pick individual biomarkers from a curated catalog",
    "supplements": true,
    "consults": "Standalone paid consult with Dr. Nikola Topalovic \u2014 not bundled into standard packages"
  },
  "policies": {
    "turnaround": "Results from 7 days",
    "refund": "30-day refund. No penalties for delay.",
    "splitPayments": "3x on eligible packages. Not available on Ultra.",
    "currency": "IDR with AUD/SGD/USD/EUR equivalents on request",
    "tax": "Managed in Shopify Admin"
  },
  "targetAudience": "Male expats aged 25\u201355 in Bali or planning a Bali trip \u2014 from Australia, New Zealand, Singapore, UK, US, EU",
  "keyDifferentiators": [
    "Every package includes a personalised 12-week protocol"
  ]
}